As the Product Manager for the Simatobs mobile app project, I spearheaded the creation of a prototype for the app, leading cross-functional teams to deliver a user-centric and feature-rich mobile experience. My responsibilities included defining user stories and acceptance criteria, conducting market research and competitive analysis, creating a product strategy, coordinating the product launch, and analyzing post-launch analytics to drive continuous improvement. Through my leadership and contributions, I played a pivotal role in the successful development and launch of the Simatobs mobile app, contributing to the agency's digital transformation and enhancing its competitiveness in the travel industry.
Market Research
SWOT/Competitor Analysis
Product Strategy
Product Backlog
UML Use Case
PFD
After spearheading the implementation of user-friendly interface enhancements and personalized recommendation features as the Product Manager, the Simatobs Travel Agency mobile app experienced a significant 20% increase in bookings within months. Through meticulous planning and coordination, I led cross-functional teams to ensure the successful integration of these enhancements, aligning with our goal of enhancing user experience and driving business growth. By defining product vision, prioritizing features, and collaborating closely with design and development teams, I played a crucial role in delivering a product that resonated with our users. This outcome underscores the importance of strategic product management in driving tangible results and achieving our business objectives
